Productivity Versus Creativity
- by XpatAthens
- Monday, 04 November 2019

There is a perpetual tension between productivity and creativity. Productivity is measurable, creativity is not. Being productive requires an effective and efficient planning of your working day. When being creative all systematic ways of working should be forgotten. How do an employer and an employee handle this?
Quantity in Knowledge, Quality In Work
Creativity is fundamentally about knowledge. How do you apply your knowledge in a new way? To really think outside the box, you have to gain knowledge outside the box. Irrelevant knowledge does not exist in the creative process. To be creative at crucial moments, you have to have a broad knowledge base.
Catch 22
Any company needs to innovate to be able to exist. To be able to be innovative, having knowledge and creativity are necessary. And the activities that feed into that, as well as the time and space, are not always measurable. So how come that companies still evaluate their employees on their measurable qualities, i.e. their productivity?
Perspiration Or Inspiration?
The qualities which we use to define a successful working day, are still too much like a list of tasks where we systematically check off our todo’s.
Yet, being free in planning your time during your working day could actually lead to more successful contributions. Experiment every once in a while. Start with the most important tasks at hand and get them done. Use the remaining time to broaden your horizon. The necessity to be innovative, asks for trust in the relationship between employers and employees.
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This content has been sponsored by IWG - an XpatAthens Brand Partner.
Originally published at Spacesworks